Internet Marketing SEO

What is internet marketing SEO (also known as Search Engine Optimization)? It is the strategy you use to make the search engines, as well as your human visitor, happy. In other words it’s the process of making Google "Like You!"

Keywords Rule!

Keywords are what you use to tell the search engines and visitors what your page is about. Search engine optimization is the strategy of how you use those keywords.

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There are other aspects to take into consideration as well; back links or links from outside your website (external SEO), i.e., from your Facebook account, or from a comment you made on someone else’s blog; links from inside your website (internal SEO) – linking one page to another as well as back to the home page.

The search engines take all of this into consideration when deciding how to rank your page against others on the same topic and with the same keywords, so it’s something you need to work into your online business action guide.

Additional Important Factors

Yes, your website must be optimized for the SEARCH ENGINES in order for them to rank you well.

But, don’t forget your pages must also be optimized for your HUMAN visitors as well. You wouldn’t write a page about Chocolate Labs and just put the phrase, "Chocolate Labs", in every paragraph. That wouldn’t make sense to your human visitors; in fact, it would sound down right silly. Done right, internet marketing SEO is for both the search engines and your visitors, you have to make both of them happy.

How Do You Do That?
By Writing Valuable Content That Stays On Topic!

By using good keywords about Chocolate Lab puppies, both your human visitors and the search engines would know that this page is about Chocolate Lab puppies.

It’s all about maintaining a balance of good information for your human visitors and good keyword placement for the search engines.

So you see, the keywords you use for each of your pages is part of good internet marketing SEO. Another part is the number of times you use that keyword and where it is on the page. These are important factors to know as well. You can’t just use a keyword once and expect the engines to know what your site or a particular page is all about.

Now don’t panic...

Though proper internet marketing SEO is incredibly important for you to understand, it doesn’t have to be confusing. One of the (many) reasons we like SBI! so much is because it provides all the tools you’ll need in order for you to understand SEO principles and build a successful website.

In fact SBI makes learning all this down right easy. Going through Days 2 and 3 of the Action Guide will be invaluable to you. When you’re just starting an online home business, the Action Guide will help you learn everything you need to know about keyword research and writing valuable content.

Seriously, if starting or "jump starting" an online home business is your goal, we strongly encourage you to take a peek at the Site Build It Action Guide Today. After all it’s FREE...what have you got to lose?